Two women in Rolling Stones and Hello Kitty loungewear relaxing on a cobalt sofa in warm afternoon light.

Sleepwear & loungewear, by Story Brands

Comfort.
With character.

We turn the brands people love into sleepwear and loungewear they live in. From creative merchandising to manufacturing, we make it happen.

Good company. Great pajamas.

Hello. We’re Story Brands.

Serious about sleepwear.
Playful about everything that goes on it.

We’re the sleep and lounge team at Isaac Morris. Designers, merchants and makers who love a good idea—and know how to turn it into a collection.

A little more about us

A little peek into our process

It starts with a sketch.
Then it comes to life.

Soft fabric. The right fit. That one detail you love. We work through every choice, from the first drawing to the finished piece.

Move your mouse. Make it real.Slide from sketch to sample.

How we get there

An illustrative design study. Explore with your mouse, the slider or your arrow keys.

A few of our favorite stories

Made for staying in.
And standing out.

See all our work
Sleep shirtsLounge setsPrinted separatesPlush layers

You’re in good company

Big names.
Personal attention.

Part of Isaac Morris. A team focused on sleep and lounge. Together, that opens up a world of possibilities for your next collection.

Explore the brand portfolio

From the Isaac Morris portfolio

DisneyWarner Bros.ParamountUniversal

Selected retail work

Walmart & Sam’s Club

Take a look

Brand availability varies by category, market, channel and license term.

Let’s find our common thread

What brings you here?

01

I have a brand.

Let’s make something your fans will recognize, love and want to live in. Your brand guidelines are part of the conversation from day one.

02

I’m buying for retail.

You know your customer. We know sleep and lounge. Let’s build the right mix of product, personality and price for your floor.

03

I see an opportunity.

A new idea, a different perspective, an unexpected connection. We’re always up for a conversation about what we could make together.

Your idea belongs here

What’s your
next story?

Have a brand in mind? A gap in your assortment? Or just the start of an idea? Let’s talk it through.

Your next collection starts here

Tell us
your story.

Connect with the Story Brands team at info@isaacmorris.com.

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